Can I get away without blogging?
If like me you've had occasional twinges of guilt about blogging, or rather your lack of it, you are not alone. I've started them with huge enthusiasm. Written two or three then got busy, bored or just downright bolshie as it became another thing to do on my to do list. Of course as a journalist and PR communications specialist I know how important blogs are......after all I get paid to write them for other people. But somehow, at the end of the working day, I don't want to do them myself. I feel a bit like a builder (but without the tattoos, large muscles and penchant for bacon sandwiches and brown sauce). They work on someone else's project all day but still haven't fixed the creaking cupboard door in the kitchen at their own home. So I asked myself the question. Do I really need to blog? Can I get away with it? The hard answer is no. While writing for other people I can raise their profile and add the relevant keywords for SEO by putting together blogs which